Excited to share a Consciously Chic brand spotlight today on an Australian fashion label called We Are Kindred!
WHAT MAKES WE ARE KINDRED SO SPECIAL?
We Are Kindred is a bohemian luxury label founded in 2013 in Australia, by two sisters named Lizzie and Georgie Renkert. With We Are Kindred, you can feel good about your purchase knowing that they plant a tree for every product sold, through their Seed the Change program. This helps to offset carbon emissions. To put it into perspective, 1 tree stores 1,250 kgs of carbon, which is equivalent to offsetting a flight from LA to London. 16 trees can offset carbon emissions of an average American household over a 30 year period! Read More
WHAT I'M WEARING
Note: A * next to the brand name indicates that it is a conscious brand.
Top: Siren Boutique white 3/4 length sleeve top | Banana Republic flare trench coat
Bottom: *Amour Vert flare skirt
Shoes: *Frank & Oak The Chelsea boot in tan (currently available in black)
Accessories: Steamline Luggage sweetheart vanity bag | H&M matchsticks necklace
Today’s edit is all about mixing different shades of neutrals. As the seasons change and bring on a new wave of seasonal color palettes in the fashion world, neutrals don’t go away. That’s a huge reason I love buying and wearing neutral clothing - they pair well with nearly all colors and can be worn year-round! When you pair different neutral shades together (think white, tan, taupe, brown), they blend nicely and help to make any accent colors pop. Read More
Sharing a brand spotlight on a Canadian fashion label called Frank & Oak today :)
WHAT MAKES FRANK & OAK SO SPECIAL?
Frank & Oak is a respectable conscious fashion brand, not only because they produce stylish, quality clothing pieces, but also because they do this while striving to use sustainable fabrics and practices throughout their supply chain.
Since its launch in 2012, the brand has made huge strides in reducing their carbon footprint. For one, Frank & Oak has partnered with a sustainable denim production facility in Dubai, called Hydro-Less Laundry, to create eco-friendly, water-saving denim. They use nano-bubble and Ozone-wash technologies to reduce water waste. Utilizing these methods, Frank & Oak is able to reduce energy consumption by 79%, chemical use by 50%, and water usage by 95%. How awesome is that?! Given that it normally takes thousands of gallons of water to produce a standard pair of jeans, these percentages are certainly applaud-worthy. Secondly, Frank & Oak utilizes organic and sustainable fibers to produce its clothing, including low eco-impact cotton, compostable and biodegradable Lenzing Tencel fibers, and recycled polyester. I geeked over learning about Lenzing Tencel fiber, which includes sourcing wood from sustainable eucalyptus plantations, through a zero-waste process that uses 20 times less water than regular cotton! Read More